Puglia – 6 most beautiful towns | Guide

Italy is a unique country. Pizza lovers can be found in every home, Rome is the perfect place for a city break, in Milan you can feel like a real fashion icon, Tuscany enchants with wine and breathtaking views, and Sicily impresses with its beaches and brilliant cuisine.

However, Puglia also deserves major recognition, although it is a region less popular yet with the spirit of real Italy, not yet dominated by tourism so much.

What’s more, it’s a region where every town is beautiful. The omnipresent white, stone and accents of colour in the form of green cacti, olive trees or shutters is a huge dose of inspiration. It is also an ideal place for a road trip.

Travelling through Puglia you will come across olive groves, wild cactuses and… rustic Trullo houses, which have become somewhat the symbol of the region.

It’s worth getting lost in Puglia, but make sure you get to the most beautiful towns, which we list below.


You’ll probably land in Bari, so it’s a shame not to visit Bari Vecchia, the old town. In its area, you will find, among others, the Basilica of San Nicola and Castle Normanno Svevo. Bari is a big city with many great restaurants and a promenade – perfect for a walk. You can read more about Bari here:


It is a town famous mainly for its Trullo houses. The Trulli in Alberobello have been enlisted on the UNESCO World Heritage List. Alberobello is a unique place, which charm is visible in every corner.


Another amazing town is the Locorotondo on the circular plan. The labyrinth of white streets is a real feast for the eye. It is best to look at the round old town from a distance, then you can clearly see that Centro Storico is built on around plan. Here you will find the coordinates of the viewpoint:


Called the White Pearl of Puglia, Ostuni is a good place for a few days’ stay. Loads is happening here. You can visit historic churches and buildings, stroll through the snow-white streets decorated with cacti, eat Italian cuisine or sunbathe on beaches!


Monopoli is a peaceful coastal town that will be great for relaxation. You will be able to choose from several sandy beaches or try fresh seafood. Add delicious Italian gelato and what more do you need?

Polignano a Mare

Polignano a Mare beloved not only by Italians, this town is famous for its hidden between the cliffs Lama Monachile beach. Although the beach is pebbled, its location and exceptionally turquoise water make everyone want to sunbathe right here. A unique view of the beach is guaranteed by the observation deck, which is best to go at sunset.


While travelling around Puglia, it is worth visiting the nearby Basilicata region and the amazing Matera. It is a city carved out of a rock and once was a reason for shame for Italians but has recently become one of the most desirable destinations in Europe. Visit the caves and go trekking in the Gravina.

What is your favourite town in Puglia?

Experience with us!

Brought to you by: Julia & Przemyslaw

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